Drive applications with impactful UCAS Clearing campaigns

Creative solutions for higher education marketing

Clearing the way with strategized campaigns

Chaos-free Clearing campaigns start here.

Navigate the intense and competitive UCAS Clearing process with confidence. 
Our expert marketing strategies cut through the noise, capturing students' attention with impactful, distinctive campaigns. Discover how we can help you transform your Clearing campaign efforts into a streamlined, successful recruitment drive, ensuring a bright future for your institution and prospective students. From strategic planning to creative execution and performance analysis, we provide comprehensive support every step of the way.

Enquire about Clearing

Why you need a great Clearing campaign

An effective Clearing campaign can be the difference between an empty lecture hall and a bustling campus. Just look at the 2023 stats: UCAS reported 366,250 successful Clearing applications, a 35.6% entry rate.

Clearing is a fiercely competitive part of the university recruitment cycle. To stand out, your campaign needs to cut through the noise with relevant, thought-provoking, and distinctive content. It should inspire students to see Clearing as the start of an exciting new adventure, and not a last-ditch effort.

The best Clearing campaigns tap into the emotional decision-making journey of students—and that’s where we shine. Our campaigns are adaptable and seamlessly integrated across multiple channels, audiences, and assets, ensuring your message hits home every time.

The 2025 UCAS Clearing timeline

Opening date: Clearing opens on the 4th of July 2025 and runs until mid-October.

A-level results day: The busiest period for Clearing is around A-level results day in mid-August, when students receive their exam results.

Late applications: Students can apply through Clearing if they still need to apply by the UCAS deadline (usually in January for most courses).

Your 2025 UCAS Clearing campaign timeline

1. Contact Us:

April to early May 2025

The earlier, the better! Start the conversation with us as soon as possible.

2. Strategy development:

Begins on May 15th, 2025

2-3 weeks to identify targets and craft the perfect message.

3. Creative development:

Begins on June 1st, 2025

4 weeks to create standout assets for all platforms.

4. Campaign activation and management:

Target launch date: July 5th, 2025

5. Optimization and reporting:


July - October 2025

Given these campaigns are so crucial we dedicate a performance marketing specialist to your account ensuring weekly in-depth reporting on performance. This is part of the 'deal' for the entirety of the clearing support we offer.

How we support your Clearing campaigns

  1. Strategy development

    First things first: we dive deep into understanding who we’re talking to and what they need to hear. We meticulously analyze target audiences, creating tailored messages for both the specific demographics and the programs you're promoting. This ensures your Clearing campaign is highly personalized and impactful, standing out in a crowded and competitive landscape.

    Strategy development

  2. Market and competitor research

    We dive deep into market research and analyze the competition to give your campaign a competitive edge. Leveraging our in-house student consultants, we ensure your message reaches the right audience. Including our Gen Z consultants in the strategy development process allows us to hear directly from the students we're targeting, ensuring our approach resonates with them.

  3. Creative development

    We thoughtfully design all the necessary creative assets tailored for every platform and audience, ensuring your campaign stands out. Our strategists collaborate with our team of student consultants who review and refine these assets. Their feedback is evaluated internally and with university teams, ensuring the final creatives are visually striking and resonate deeply with the target audience. 



  4. From initial setup to ongoing management, we’ve got every aspect of your campaign covered. Our team continuously monitors performance, making real-time optimizations to ensure maximum impact. We adapt strategies as needed, leveraging data-driven insights to enhance effectiveness. With our comprehensive approach, your campaign will not only stand out but also achieve its goals efficiently and effectively.

    Campaign setup, management, and optimization

  5. Campaign performance analysis

    We keep a close eye on your campaign with weekly performance analyses, enhancing it at a campaign level. Our team reviews key metrics and data insights, making necessary adjustments to improve effectiveness. This ongoing process allows us to respond quickly to any changes, ensuring your campaign remains on track and achieves the desired outcomes efficiently and successfully.

Request your Clearing campaign pricing

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